UDS Blog

What makes a good display ad?

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I’m sure you’ve seen banner and display ads on any website you’ve explored online, some good and some very bad. But do you know what makes a banner ad good? In this article we’ll dive into some key aspects of display banner ads, why display ads can be effective, and what can make or break … read more

From Static To Dynamic

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There are a lot of advertising tricks to help motivate consumers to act. This is vital because according to Statista, which gathers statistical data from more than 18,000 sources, more advertising dollars are spent on Americans than anyone else on the planet in the year 2016. America came in at an average spend of $604 … read more